6.15 AM

I start my day with a swim in my apartment building, shower then iron my shirt and have a bowl of oats before heading to the coffee shop. I order my regular ¾ double shot cappuccino with skinny milk from my local café and start my drive to the Ermington site.

8.30 AM

I make my way into the office and find a good spot to set up my laptop for the day – we have a ‘hot desk’ set up so I rotate my desk location often. I open my emails and look for any urgent items that need to be actioned or any adjustments I’ll need to make to the day’s agenda or meetings.

9.00 AM

My line manager and I have a quick WIP meeting to ensure we are aligned on current projects. We assess the progress of our latest tasks and see if any resource management or delegation of tasks is needed within the team.

9.30 AM

I have my Customer eCommerce strategy meeting with our GM to share our growth ambitions, agreements and key actions needed to achieve executional excellence for the year.

11.00 AM

It’s time for my next coffee, I use the in-house barista coffee machine that we have in the kitchen and chat to one of the respiratory portfolio Brand Managers to gain some marketing insights before my client meeting in the afternoon.​

11.30 AM

I type up and circulate minutes and key messages from the earlier meeting to the wider eCommerce team to align them on the plan and actions moving forward.

12.00 PM

I drive down to the local shopping strip with the eCommerce team and one of last year’s Future Leaders to have my favourite Vietnamese BBQ pork roll.

1.00 PM

Stop for a quick espresso, to ensure I bring my A game, on the way to a client meeting at their Bella Vista headquarters.​

2.00 PM

We discuss our digital media plans for the retailer and negotiate on a media package that allowed targeted message delivery to our consumers. This ensures we build brand equity and then convert to increased volume sales in line with our growth target for the year.​

3.00 PM

I drive back to the office and play some table tennis before getting back to the day’s agenda. I find that I am more productive when I take a break every now and then during the day to do something fun and physical.

4.00 PM

Work on a ROI analysis on all the digital media mechanics to ascertain the most effective form to meet our KPI’s to fuel category growth and share across our online retailers.

6.30 PM

I make my way to basketball training in Redfern and work on some “plays” that the team can use for our game next week.​

8.30 PM

Dinner and beers with the basketball team after training where we have some downtime and much-needed banter.

10.00 PM

Finish off my day with some emails and lock in key stakeholder meetings to finalise the media plan over the coming weeks.

Lights out!